The original video installation by Italian artist Pietro Ruffo in collaboration with the creative production studio Noruwei, is an immersive experience that will be part of DIVERSEart, the non-commercial platform of the annual LA Art Show. Curated by Marisa Caichiolo, this year the program features nine interdisciplinary projects that examine the climate crisis – with a focus on water and drought.
The work, titled after a book by the French philosopher Gilles Clement and featuring a large-scale drawing by Pietro Ruffo, is presented as an analysis of the landscape, which highlights the changing character of what seems “naturally” present. The alternation of different climates has designed the environment as a carpet woven with dark and rough shapes along with alternating light surfaces.
Video produced with the support of the Italian Cultural Institute in Los Angeles.
Noruwei
Noruwei is a creative production studio and a collective of artists specialized in photography, animation, 3D CGI and digital arts. After many years of experience creating integrated content for global brands, Noruwei established its Art Unit, an independent entity built from the ground up to challenge the field of Digital Arts.
Exploring the relationship between the human being and nature, Noruwei Art Unit aims to be an inspirational movement for cultural enrichment, turning into a converging point for world-leading artists called to portray each time a new original concept is being announced.
Pietro Ruffo
Pietro Ruffo studied architecture at the University of Rome before beginning a research fellowship at the Italian Academy for advanced studies at Columbia University, New York. The relation with the image is an integral part of his research that arises from philosophical, social and ethical considerations and develops through a deep conceptual dimension of art.
In recent years, his main solo shows include: Vatican Apostolic Library; Museu de Arte Contemporânea de la Universidad de São Paulo: Zhejiang Art Museum (ZAM), Hangzhou City; IA&A AT HILLYER, Washington DC; MAXXI – Museo nazionale delle arti del XXI secolo, Rome; Bardo National Museum, Tunis, Tunisia; Indian Museum, Kolkata; Galleria Nazionale d’Arte Moderna, Rome.